Mark Irvine

Senior Data Scientist - Wordstream

Mark is chiefly responsible for creating WordStream’s data-driven industry research, analyzing
data and spotting trends within AdWords, Bing Ads, and Facebook. Mark regularly publishes on the
Wordstream blog whenever a new feature, trend, or major change to the SERP is announced. He
regularly presents his research on trends in the PPC industry on webinars and at conferences around the country, such as SMX, Social Media Week, and Pubcon. His work has also been featured on CNET, The
Washington Post, MSNBC, BBC and CNN. In 2017, Mark was named the 5th most influential PPC Experts
by PPC Hero.

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