For over fifteen years, Jeremy Goldman has been working with companies looking to build forward-thinking strategies. He has managed digital marketing for a number of global beauty brands, including KiehlÕs Since 1851. He is the founder and CEO of Firebrand Group, an award-winning futureproofing firm focused on building powerful brands through innovative digital marketing and social media strategies, and counts Unilever, LÕOreal, Consumer Reports, and Movado amongst his clientele. Jeremy is a recognized branding expert, having been featured in the Wall Street Journal, BBC, Mashable, CNBC, SmartMoney, Workforce.com, ReadWriteWeb, Clickz, and InformationWeek. Business Insider calls him Òone of the 25 Most Influential Ad Execs On Twitter.ÓIn 2013 he released Going Social which went on to become the #1 social media book in the world; his next, Getting to Like: How to Boost Your Personal and Professional Brand to Expand Opportunities, Grow Your Business, and Achieve Financial Success (with co-author Ali B. Zagat) debuted in May 2016.