Beyond Link Building: Ways to Use PR and Fuel Your Digital Strategy
Skippy works as digital PR specialist for White.net, helping a broad range of clients improve their online communication, and build their brand reputation online. She’s passionate about broadening people’s perspectives on PR, beyond a tactical way of gaining links.
Move It Marketing
Stop Eating Your Words - Using Internal Signals to Emphasise Primary Targets in a Sea of Content
Dawn Anderson is a Director at Move It Marketing and is an SEO consultant and digital marketing strategist who has been in the industry for over ten years. She works with enterprise clients in some of the most competitive niches covering sports betting, insurance, legal and travel. She specialises in technical and architectural SEO but also works collaboratively across all channels.
Website Migrations: Data is Everything!
Daniel Bianchini is the Director of Services at White.net, a user focused digital marketing agency based in Oxford, UK. Having been in digital marketing since leaving University, Daniel has worked in-house at Dixons Stores Group (Dixons Carphone), with many leading UK brands and helped start a digital marketing agency based in Hertfordshire.
Automating Outreach With Social Ads
Dan Petrovic, the managing director of DEJAN, is Australia’s best-known name in the field of search engine optimisation. Dan is a web author, innovator and a highly regarded search industry event speaker. In addition to industry leadership, Dan also maintains an active academic life as an adjunct lecturer and the chairman of the Industry Advisory Board for the School of Marketing at Griffith University.
With nearly a decade of experience across all facets of digital marketing — from paid marketing to search engine optimization — Eric Munley joined the LSEO team as Director of SEO.
A graduate of King’s College in Wilkes-Barre, Pa., Munley began his career in digital marketing as an SEO Specialists at Pepperjam in 2007 before joining TABcom, LLC, in 2011. While at TABcom, Munley progressed from SEO Specialist to Marketing Manager to Search Marketing Manager.
Certified in Google AdWords, Google Analytics and BingAds, Munley is also a certified Citizenship Studies teacher in Pennsylvania.
When he’s not delivering for clients at LSEO, Munley, a father of one son Quinn with another one on the way, has a wide range of interests, including soccer, racquetball, golf, bowling, drawing, home brewing, country music, American history, the Atlanta Braves, the Atlanta Falcons, and the Notre Dame Fighting Irish.
Alexandra Tachalova has worked in digital marketing for over six years. She is a digital marketing consultant, helping makers of digital marketing tools to open new markets and boost sales. Tachalova is a frequent speaker, and you can find her at all the major search industry events such as BrightonSEO, Ungagged, SEOzone, SMX, SEMdays, and many more
Biddable Media as a Key Part of Your Digital Marketing Mix
Saija Mahon is the founder of Mahon Digital Marketing Ltd, an international, award-winning digital media agency that helps growing global businesses to achieve their sales targets by utilising advanced technologies and strategic tactics in the ever expanding online environment.
Saija has also founded Lonely Robot Web Design agency, that solely specialises in Web design and build within the UK market.
Last but not least, Saija has founded a Scandinavian business networking concept called The Caviar Club, which after two years of running, operates in Finland across Turku, Helsinki and Salo.
Saija is also a very passionate speaker, keynote, blogger and business mentor.
Agility in Search
Mike is Commercial Director at Branded3, a leading search marketing agency with offices in Leeds, London and Bath. Mike has worked both client and agency side in previous roles at VisitScotland and BD-ntwk and headed up Branded3's expansion to London in January 2013.
Why Have We Not Shifted Our Mindset from Keywords to Topics When We Should Have Done so by Now?
Cosmin Negrescu managed to take his local SEO agency from zero to being the market leader in just a few years, while also developing a product that is helping agencies worldwide improve their sales and campaign management processes. This year SEOmonitor.com won the EU Search Awards for the best innovation in software, specifically with their new approach on pitching SEO campaigns.
Semantic Analysis: Content Planning and Optimization Strategies for Hummingbird and RankBrain
Jeff Coyle is a data-driven search engine marketing executive with more than 16 years of experience managing products and website networks.
B2B Content Marketer
The Fundamentals of Hiring the Best Freelance Writers
Shayla Price creates and promotes content. She lives at the intersection of digital marketing, technology, and social responsibility. She has worked with Kissmetrics, AgoraPulse, HostGator, and Shopify Plus. Shayla contributes to Entrepreneur and Huffington Post. Connect with her on Twitter.
The Basics of Editorial Management for Blogs and Publications
Igor Go. Digital Marketing Expert. Head of Content Marketing Department at Serpstat — Keyword Research and Competitor Analysis Tool for SEO, PPC and Marketing.
Igor has been involved with e-commerce for 6 years and has a 2 years experience in SEO.
Dennis Yu is the CTO of BlitzMetrics. He is an internationally recognized lecturer in Facebook marketing, having been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, and CBS Evening News. He is also a regular contributor for Adweek’s SocialTimes column.
Dennis has held leadership positions at Yahoo! and American Airlines. He studied Finance and Economics from Southern Methodist University and London School of Economics.
Besides being a Facebook data and ad geek, you can find him eating chicken wings or playing Ultimate Frisbee in a city near you.
How to Make Your Content Easier to Promote
Pawel Grabowski is an experienced SaaS copywriter and content marketer and the founder of UserMagnet.io, a content marketing agency helping B2B SaaS companies grow the user base and generate quality leads with targeted content strategies.
Do More Marketing in Less Time: 42 Advices to Be Super-Productive
Yiğit Konur is founder of the largest independent digital marketing agency of Turkey, SEOZEO. The company is the organizer of SEOzone, one of the largest search conferences in Europe, which hosts big names like Rand Fishkin, Will Reynolds and Brian Dean in Istanbul. Yiğit has been working as a judge at European Search Awards and United States Search Award for two years. His man expertise are effective agency management, automation of SEO & content marketing and Google patents & semantic search. In the last three years, Yiğit spoke at different conferences like BrightonSEO, Content Marketing Masters, SEMdays, Web Marketing Festival and SEOzone.
Five Blocks Inc.
Predicting What Google Wants to Rank & How to Craft Your Reputation Online
Aaron is the Director of Innovation at Five Blocks, a brand and reputation marketing agency, where his role is to develop new processes driven by research and technology in order to improve the company’s services and offerings. He oversees and is responsible for the proprietary reputation monitoring dashboard. Additionally. he plays a major role in business development and company branding by contributing thought leadership. His experience spans from global agencies to small startups.
You will Friedman writing about digital marketing and the relationship between search & social here and on Search Engine Land in his monthly search and social column. You can also find Aaron speaking at SMX, PubCon and other conferences around the world. Follow his adventures on Twitter
The Trope Factory in Content Marketing
Kelvin Newman is the Founder of Rough Agenda, a company that arranges specialist digital marketing events including BrightonSEO.
In 2014 Kelvin was voted by econsultancy as the most influential individual in digital and in 2013 won the Search Personality award at the UK Search Awards.
He is also Co-founder of clockworkTalent with Natasha Woodford a specialist recruitment consultancy that genuinely understands digital marketing.
Surviving the Machine Revolution: How to Become the Digital Marketer of the Future
Craig is a UK based Digital Marketing Specialist doing marketing for 14 years now with a proven track record for providing results. Craig also runs Digital Marketing Courses to help others learn how to do the work for themselves. With many other marketing agencies doing the courses to help them with their day to day marketing strategies. Craig also is a blogger trying to provide actionable advice to help those looking to understand more about the current strategies, tools and techniques in Digital Marketing.